American Journal of Economics

American Journal of Economics is a peer-reviewed journal that employs economics to analyze issues in business, consumer behavior, and public policy. The Journal is focused on publishing both theoretical and empirical papers in finance and several closely related fields in economics.

Lacap Jean Paolo

Professor, Management and Entrepreneurship Department, Angeles University Foundation, Philippines

Research Areas

Economics, Strategic Management, Strategic Marketing, Entrepreneurship, International Business, International Marketing, Viral Marketing

Publications: Conferences/Workshops/Symposiums/Journals/Books

[1]  Lacap, J. P. G. (2014). Competitiveness and Sustainability of the Hotel Industry: The Case of Hotels in Pampanga. Business Management and Strategy, 5(1), 115-127.
[2]  Miranda, F.A.F. & Lacap, J.P.G. (2014). 3. Customer Relationship Management of Department of Tourism (DOT) Accredited Hotels in Angeles City, Philippines, European Academic Research, 2(6), 8041 - 8064.
[3]  Tungcab, A.P. & Lacap, J.P.G. (2014). Strategic Business Model for Telecommunication Companies in the Philippines. European Academic Research, 2(6), 8505-8529.
[4]  Lacap, J. P. G. (2014). 1. Analysis of Shares and Likes on Facebook: Crafting Effective Viral Marketing Campaigns. European Academic Research, 2(6), 7874 - 7888.