American Journal of Tourism Management

American Journal of Tourism Management is a peer-reviewed international journal for all those concerned with the planning and management of travel and tourism. The journal will facilitate this need by providing essential and intelligent information about world-wide tourism issues. The journal includes travel services, tourism management organizations, meetings and convention services, and transportation services.

Ishmael Mensah

Editorial Board Member of American Journal of Tourism Management

Lecturer, University of Cape coast, Ghana

Research Areas

Environmental Management in Tourism, Service Quality Management, Destination Marketing


2001-2003M.PhilUniversity of Cape Coast
1996-2000B.ScUniversity of Cape Coast


2006-presentLecturer, Department of Hospitality and Tourism Management, University of Cape Coast, (U.C.C.)
2004-2006Senior Research Assistant, Department of Geography and Tourism, U.C.C.
2003-2004Market Research and Event Services Intern, Georgia World Congress Center (GWCC)
2000-2001Teaching Assistant, Department of Geography and Tourism, U.C.C.
1999Marketing Management Trainee, LBD, Unilever Ghana Ltd.


American Hotel and Lodging Association, Certified Hospitality Educator (CHE)
Institute of Hospitality, Member of Institute of Hospitality (MIH)

Publications: Journals

[1]  Mensah, I. (2009). 'Customers' Perception of Food Service Quality, the Case of Cape Coast' in Journal of Business and Enterprise Development, Vol. 1, No. 1, 138-154.
[2]  Mensah, I. (2007). 'Environmental management and sustainable tourism development, the case of hotels in the GAR', Journal of Retail and Leisure Property, Vol. 6, No. 1.
[3]  Mensah, I. (2006). 'Environmental Management Practices among Hotels in the Greater Accra Region', the International Journal of Hospitality Management, vol. 25, Issue 3.
[4]  Mensah, I., & Taylor, M. (2004). 'The Economic Multiplier Effect of Tradeshows and Conventions, A Case Study of the Georgia World Congress Center, Frontiers in Southeast CHRIE Hospitality and Tourism Research, vol. 7, No. 2.

Publications: Conferences/Workshops/Symposiums

[1]  November 14th-17th 2010 3rd Graduate Conference, University of Cape Coast, Cape Coast, presented a paper on 'Management Commitment to Environmental Management in Hotels in Accra'
[2]  September 6th-9th, 2009 3rd Advances in Tourism Marketing Conference, Bournemouth University, UK., presented a paper on 'The Prospects and Challenges of Positioning Ghana as a Preferred African American Tourist Destination'.
[3]  August 13-16, 2008 Annual General Meeting of Ghana Geographical Association, Cape Coast. Presented a paper on 'Environmental Expectations and Perceptions of Hotel Guests in the Greater Accra Region, Implications for Environmental Management in Hotels'.
[4]  April 25, 2007 CEDECOM conference on tourism in the Central Region; 'taking Central Region tourism from the Nation's heartbeat to the next level: prospects and challenges'., Elmina.
[5]  July 11-13 2006 Leisure Studies Association Conference, University of the West of England, Bristol, UK. Presented a paper on 'Environmental Management and Sustainable Tourism Development, the Case of Hotels in the Greater Accra Region'.
[6]  January 12, 2005 Workshop on Competitiveness of Sekondi/Takoradi, Suffolk University and University of Cape Coast, Takoradi. Presented a paper on 'Tourism and the Socioeconomic Development of Ghana, a Case Study of the Western Region'.
[7]  October 7, 2004 West African Travel and Tourism Show Conference, Accra. Presented a paper on 'The Global Travel and Tourism Trade and its Contribution to the Economies of West African States'.
[8]  February 13, 2004 Southeast International Council on Hotel Restaurant and Institutional Education (CHRIE) Conference, Georgia World Congress Centre, Atlanta, Georgia. Presented a paper on 'The Economic Multiplier Effect of Tradeshows and Conventions'.

Publications: Books/Book Chapters

[1]  Mensah, I. (2009) Management of Tourism and Hospitality Services, Woeli Publishing Services, Accra.
[2]  Mensah, I. and Amissah, E. (2009) The Prospects and Challenges of Positioning Ghana as a Preferred African American Tourist Destination, in Fyall, A., Kozak, M., Andreu, L., and Lebe, S.S. (eds.) Marketing Innovations for Sustainable Destinations, Goodfellow Publishers, Oxford.
[3]  Mensah, I. (2009) 'Environmental performance of tourism businesses, a case study of hotels in the GAR', in Leslie, D. (eds.), Tourism Enterprises and Sustainable Development-international perspectives on responses to the sustainability agenda, Routledge, London.
[4]  Abanga, J.K., and Mensah, I. (2008) 'Marketing Ghana as a Tourist Destination: Products and Markets' in Akyeampong, O.A and Asiedu, A.B. (eds.), Tourism in Ghana, A Modern Synthesis, Assemblies of God Literature Centre Ltd., Accra.